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Demand forecasting for e-commerce brands.

Forecast orders by channel, city and SKU. Sale events move every year, and the forecast moves with them.

The app, in your trade's words.

This demo carries 520 pincode clusters and 55 months of invented history.

The demo dashboard for e-commerce brands: the year's forecast, actuals so far and a chart of actual against forecast.

What the pack sets.

Who plans
Demand planner
Channel
Own site, Marketplaces, Quick commerce
Sales tree
Zone, State, City and Pincode cluster or Marketplace FC or City DC
Supply tree
Central warehouse and Fulfilment node
Catalogue
SKUs in six families, such as Skin care, Hair care, Supplements
Units
Units and Net units
Calendar
A festival window that moves with Diwali.
Review steps
Growth team, then Demand planner, then Founder
Output
Weekly replenishment and channel allocation sheet

What is hard here.

  • Demand is partly bought. A sale event or an ad push moves the month more than the season does.
  • The festival sale window shifts between October and November each year.
  • Gross orders are not net units. Returns come back weeks later, and the share differs by category.

Try this in the demo.

  1. Switch the unit to net units.
  2. Open the Forecast Studio and look at October and November.
  3. Pick Quick commerce and open one city.